Colin Strong

Colin StrongWhat makes you the Featured Fan?
Where should I start? I’ve always been on the bigger side, consistently made fun of and teased for my weight, growing up. My chest was stretched and affected the most, and it only encouraged others to make jokes about my body. I reached a max weight of 250 lbs. at 28% body fat, in a 5’10” frame. I finally reached a point where I wanted success bad enough in my life, so I started developing my body. After a few ups, downs and plateaus, I reached a checkpoint of 177 lbs. at 8% body fat! People admired my transformation and now I am able to inspire many others by encouraging them to know it’s possible! It just takes time. I’ll finish with these two quotes:
“When you want to succeed as bad as you want to breathe, that’s when you’ll be successful.” (Not only that, but be patient with your transformation.)
“A Toyota is built in six weeks but a Rolls Royce takes six months.”
Embrace your body as it is, but never be satisfied.
Thanks, PROMAX, for helping me on my journey!!

Which PROMAX bar do you like best?
PROMAX Original Cookies ‘n Cream.

Why is fitness and nutrition important to you?
Fitness and Nutrition has changed my outlook on life, increased my daily energy, and allowed me to inspire others to reach their true potential.

What is one unique thing about you?
I have “foot drop” from a botched surgery, but I don’t let that stop me from reaching my fitness goals! Nutrition is key and PROMAX BARS keep me going every day!


Want to be our next Promax FAN-OF-THE-MONTH? Fill out the application form to be considered as next month’s Fan of the Month and a chance to win 2 boxes of Promax bars!

Posted in Featured Fan | July 22, 2015

5 Steps for Getting Six-Pack Abs

Workout Tips

Is there any better shorthand for a physically fit body than a set of well-defined, six-pack abs? For many people into fitness, a perfect six-pack is the ultimate sign of success, the thing they’ve putting all that sweat into. But what happens when your six-pack never appears, no matter how much work you put into it?

As with all things fitness and lifting, different bodies have different thresholds and different requirements for results. A routine that gives one person a six-pack in no time at all may never work for someone else. If you’re having trouble building your six-pack, here are some tips you can try to get the muscles you want:

1. Lose the body fat – If you’re doing thousands of crunches every week and still not seeing defined, well-toned abs, your ab routine may not be the problem. It’s a simple fact of six-pack abs that, in order to appear, you need to be able to see them. In other words, excess body fat may be hiding your abs from view. The target body fat ratio for men who want a six-pack is less than 10%; for women, it’s less than 18%. If you’re over those numbers, step up the cardio and weight lifting to burn off the excess body fat.

2. Don’t just stick to crunches – There’s a common misconception that doing a lot of crunches is all you need to build a six-pack. Like any workout routine that says one exercise alone will get you perfect results, the all-crunches approach is all wrong. Why? Because crunches don’t work the lower abs enough, meaning that other ab workouts like hanging leg raises are also required.

3. Give the abs a rest – Think doing ab exercises 5-7 times a week is going to get you a six-pack faster? If you do, you might instead be sabotaging your fitness efforts. If you work your abs every day, or even every other day, you’re not giving them the time they need to rest and grow. If you want that six-pack, only do ab exercises once every three days. Any more than that is probably too much.

4. Challenge yourself – If you’re not slowly increasing the difficulty of your workout, you’re never going to meet your fitness goals. Muscles grow based on a principle called progressive resistance. In order to develop, the difficulty of your workout needs to increase. That means upping the amount of weight lifted, the level of pressure applied, and the number of exercises done.

5. Protein, protein, protein – There’s a reason fitness buffs and professional sportsmen won’t shut up about the amount of protein they intake. Protein builds lean muscle and helps burn body fat; the body burns lots of calories just breaking the protein in your system down. Your body needs fuel to burn in order to build that six-pack – eat lots of protein before your workout, and follow it up with carbohydrates for your post-workout meal.

Need to add more protein to your diet? Promax protein bars are loaded with healthy protein, and come in many delicious flavors. Visit today for more info, or to place your order.

Posted in Fitness, Gym, Nutrition, Protein | Tagged , |

Why You Should Choose Promax for the Quest


This year’s expedition race is in Lake Tahoe. Participants will be expected to take what nature throws at them and do whatever it takes to arrive at the finish line, including water paddling, rafting, climbing and more. The environment and its challenges will throw a lot at the teams, but Promax is here to help.

When participants are on the expedition, they’re going to face the elements, wildlife, and the emotional challenges that come along with the race. Why? Because this is tough work. It isn’t for your average athlete and these people have trained hard just to get to the starting line. Ensuring that they succeed and cover the course in good time means taking into account all of the things we normally do when training: good hydration, proper amounts of sleep, and arguably what’s most important to keep up our strength, good nutrition.

Why are Promax Bars Good to Take on a PQ Expedition Race?

There are plenty of reasons why it’s a good idea to pack Promax bars with you during the expedition.

Promax bars offer a variety of benefits. First of all, all the ingredients are things that your body needs and can easily digest; nothing on the label is a mystery. Second, when you’re hiking in extreme weather conditions, the last thing you need is food that is going to make your organized pack messy. Promax bars are easy to pack for the trip, require no preparation, and don’t make a mess.

They Contain Protein and Carbohydrates

We know quite well that we need both protein and carbohydrates when we’re training. The human body prefers a specific composition of protein, carbs and a little bit of fat during stressful physical activity. Just like an advanced sports car, your body will run best on fuel that is dialed in to meet the needs of the engine.

When we’re at home preparing our meals, it’s easy to create fuel with ingredients that go from the fridge to the stove. But when you’re in the wild, you don’t have time to prepare food. Making sure that you get ample amounts of carbohydrates and protein along the trek may be difficult, depending on circumstances. Grabbing a Promax bar, however, is quick and easy and doesn’t require much thinking—you’ve got several bar types to choose from that deliver different nutritional needs. Promax bars are created to combine the specific ratio of protein, fat and carbs to provide you with proper fueling. Our original line bars contain a higher amount of carbohydrates to keep your blood stable so that your muscles, liver and brain stay fueled.

They Won’t Upset Your Stomach

Unlike a lot of other on-the-go products, Promax bars do not contain artificial sugars. Instead, they contain a small amount of fructose (the sugar found naturally in fruits) and even then, not large amounts. This means that when eaten along the course of the expedition, they are not likely to upset your stomach. You know the feeling I’m talking about—when you eat something you’re not quite used to (for me usually it’s something with artificial sweeteners) and your tummy starts to ache? Promax bars don’t do that, and it’s a good thing, too, because a tummy ache is the last distraction you’re going to need when getting through a course this challenging.

Follow the Teams

What the Primal Quest teams are packing to prepare for their expedition involves all sorts of things to protect them from the elements they’ll face along the way. One thing for sure they can use to their advantage, is Promax bars. Be sure to keep up with the teams on their way to Lake Tahoe on the PrimalQuest blog!

Posted in Carbs, Nutrition, Primal Quest, Protein |

4 Ways to Get in a Water Workout

girl runs into water on beach

Getting in our proper nutrition and protein needs during the summertime can be difficult, especially when we’re always on the run. A lot of people take advantage of the water during the summer, either going to a swimming pool, a lake, or to the ocean. Just because you go to the pool or beach, doesn’t mean you have to sacrifice your workout (or your nutrition). Just like you can bring a protein bar with your or a cooler to make sure that you keep your food fresh, you can easily bring a workout with you too. Here are some ways you can workout in the water:

Tread to Shred

If you’re looking for a way to tone your entire lower body, treading water does quite a lot for your core, butt, hamstrings, and quad muscles. You’ll have to be in water that is over your head so you can extend your legs. Point your feet and pull back water while alternating your legs. All the while make sure to keep your core engaged!

Jog Through It!

Many athletes aren’t afraid to admit that running isn’t their favorite activity. It’s hard on the joints and if you weight lift while training, then your joints may have enough stress already. That’s what is great about a water workout—there’s way less stress of the joints! Jogging in the water is a great way to get your heart rate up. You can choose to jog in place and focus on tightening your core, or pick a point (like the other side of the pool) to run to and from. If you’re running in the ocean, a good way to challenge yourself it to run from the beach into waist high water and back. That’ll get your heart pumping!

Make Waves with Kicks

A great way to strengthen your lower core and quad muscles is with kicking. You can hold on to the edge of the pool and kick up your feet. If you want to move a litter more, you can kick around with a kickboard (in the pool or the ocean). To get your heart rate up, it’s a good idea to time yourself and practice doing sprints, alternating the sprint sessions with slower kicks.

Pull Yourself Out!

This exercise works best if you’re in a pool but can be done alongside a dock in a lake or ocean as well. To target your back and shoulders, you can use the edge of the pool to do a pull up. For some, the first time they do this it is quite difficult, and so you may have to work up to a point when you are at many reps. Place your hands on the pool’s edge, elbows pointed out, and push down on the pool edge’s surface so as to pull yourself out. Once your chest is level with the pool edge, lower yourself down to the pool and try again!

Water Water All Around but Not a Drop to Drink

Sometimes we forget that while we’re in the water, it’s still important to drink water ourselves and stay hydrated. While you’re at the pool, lake, or beach, be sure to take water breaks at regular intervals, just as you would if you were working out on land in the gym. Do you have other ways you like to work your body in the water? We’d love to hear them. Feel free to leave a comment on our Facebook page or get in touch with us here at Promax directly!


Posted in Fitness, Running, Water | July 21, 2015

Double Chocolate Strawberry Pancakes – #MAXMunchies

Chocolate, Strawberry

Ingredients: serves 1
1 scoop PE Science chocolate protein powder
4 tbsp coconut flour
1 tsp baking powder

1 tbsp cocoa powder
3 tsp stevia
2 egg whites
1 tsp vanilla extract

1/4 cup water
1/2 Promax Double Fudge Brownie bar hopped into small pieces

3 tbsp pb2
1/2 tbsp cocoa
2 tsp stevia
3 oz chopped strawberries

In a large bowl mix all ingredients except for the bar pieces until thoroughly combined and smooth. Cook batter in a nonstick pan sprayed with nonstick spray. Layer with chocolate pb2 and berries!!

Macros for full recipe: 500 calories, 55 carbs, 10 fat, 52 protein.

*Courtesy of Instagram User @cleaneats_kenzie

Posted in MAXMunchies, Nutrition, Protein |

The Deal with Sugar: Why It Isn’t as Scary as You Think

various types of sugar

If you look around the web these days, you’ll often see a lot of forums devoted to being anti-sugar. If you’re in a bookstore and browse the health section books, you’ll likely see several books devoted to revamping your diet to be void of all sugar. But why? What is society’s beef with sugar, anyway? The truth is, that there are some sugars that are good for you. In fact, there are some sugars that you need in order to properly recover while training with hard workouts.

What are the different kinds of sugar?

Let’s start with the basics. Not all sugar is created equal and so we want to review with you what each kind of sugar is and where it comes from.

Fructose: This is the natural sugar that is found in fruits. Each time you eat an apple or sprinkle some berries on top of yogurt, you’re treating yourself to a lovely dose of fructose.

Lactose: This is the kind of sugar that comes from milk products. Whether you’re drinking milk or eating cheese or yogurt, the sugar occurring in these items comes from lactose.

Sucrose: This is your general white table sugar. Raw sugar isn’t white like this is. The reason this sugar is white is because it’s been processed. This is the type of sugar that is considered bad because it spikes your insulin levels. When people talk about sugar being a leading cause of Type 2 Diabetes, this is the kind they’re referencing.

Each of these sugars is considered simple sugars or simple carbohydrates. Fructose is a monosaccharide, meaning it contains one molecule of sugar. Lactose and sucrose however, are disaccharides, meaning they contain two molecules.

So, are they bad to consume?

The short answer to this is no, but like everything, it’s best to be conscious and consume sugars in moderation. We advise people to stay away from processed sugar, like sucrose. However, natural simple sugars that come from fruit or milk products, fructose, and lactose, are perfectly safe to consume, and you need them.

Wait, I need sugar?

Yes, I know. It’s hard to believe. But, your body needs sugar, especially if you’re training and weight lifting. We’ve talked before about pre and post-workout nutrition and how protein and carbohydrates are important. Most people think of carbohydrates and sugar as two different things but really they are one in the same. Remember, simple carbohydrates are simple sugars.

When you work out, you’re using up your body’s glycogen, or stored energy, that your body has worked to keep aside for when it’s needed. The way that you obtain that energy is to eat simple sugars.

Because we want to make sure we’ve always got some energy in storage, it’s smart to eat something with sugar (or carbs) before your workout to prepare your body. But after your workout, you’ve used up a lot of that energy. After a workout do you ever notice that you feel a bit light-headed? This is because your body’s glycemic index is low. Everyone’s body reacts differently to amounts of sugar, but that’s why it’s a good idea to include some sugar with your post-workout snack or meal with your protein—so you control your insulin levels.

Head to the Farmer’s Market

Because summertime has arrived, it’s a great time to take advantage of natural sugars and incorporate more fruits into our diets and pre and post-workout regimented snacks. Here’s a list of what’s in season. Of course you can’t always get fresh fruit to fit sugar into your diet post-workout and if that’s the case, try taking a Promax bar with you on the go. If you can take advantage of fresh fruits though, we encourage you to try mixing up your routine by adding some new things you haven’t tried before.

Posted in Energy, Nutrition, Recovery |

9 Fattening Foods That Should Be Avoided

dried-fruit_650You’ve carefully planned your diet full of healthy veggies and protein bars. You’ve started a new workout routine. You’ve done everything you’re supposed to, but for some reason you’re still not losing any weight. What’s going on? If you’re eating any of the 10 foods listed below, you may be sabotaging your own diet without even knowing it.


Granola is often touted for its healthiness. But, despite its reputation as great health food, granola is often anything but. The problem is in the calories – up to 500 per serving! – not to mention the sugar. If you do feel the need to munch on some granola, be sure to stick to a high fiber, low sugar variety. And, even then, watch the calories. You’re probably taking in more than you think.

Flavored Yogurt

A lot of people think that flavored yogurt can fit into their diet plan as long as they stick with a fat-free variety. But this just isn’t the case. Even fat-free flavored yogurt is loaded with unhealthy amounts of sugar – up to 16 g in a tiny 6 oz. serving.

Dried Fruit

But fruits are healthy and full of vitamins, right? Yes, they are, but companies regularly add sugar and sulfur to their dried fruit. Fresh fruit is always a better option – it doesn’t have any additives, and usually has less calories.

Energy Drinks

Believe it or not, energy drinks aren’t regulated by the FDA, which means that there are no health standards they have to meet with their ingredients. And, one look at the ingredients list of any random energy drink will tell you everything you need to know: lots of sugar, and almost nothing healthy. If you need to hydrate, go with water. It gives you a much healthier energy boost, without the crash later.


A homemade smoothie is a healthy, delicious drink. A smoothie made in a store or a restaurant, on the other hand, is probably loaded with fats, sugars, and other diet-busting ingredients. It’s definitely worth the time to make your own to get your daily smoothie fix.

Fish Sandwich

Fish is a healthy, protein-laden food that tends to have much less fat than your average red meat. But when breaded, fried, and put into a fish sandwich full of fatty tartar sauce and a carbohydrate-heavy bun, all the fish’s health benefits disappear. Stick to grilled fish with a bit of rice and veggies, instead.


Wraps used to be seen as a staple of the health food industry. But, no matter how many veggies and lean meats you put into one, you can’t get around the fact that your average tortilla has between 400 to 800 calories, all by itself.

Fat Free Muffins

Remember what we said about fat-free yogurt? The same thing applies to fat-free muffins – just because they’ve had the fat removed doesn’t meant they aren’t loaded with sugar. Muffin manufacturers add more sugar to their fat-free muffins than they do their regular ones, in order to add taste that gets lost when the fat is taken out.

Diet Soda

It’s no secret that just having “diet” in the name doesn’t necessarily make foods healthy, but diet soda comes with an extra caveat. In addition to all the sugars and preservatives they’re taking in, studies have found that people are likely to eat more calories than usual after drinking a diet soda.

For your daily dose of protein, there’s no better option than Promax protein bars. Look around our website today to place an order or find a store near you.

Posted in Healthy Eating, Nutrition | July 14, 2015

White Chocolate Yogurt Bars – #MAXMunchies


4 bars – 315 calories
9F 42C 20P

1 Promax Greek Yogurt Honey Nut bar
1/2 T white chocolate chips (7g)

1. Cut Promax bar into 4 pieces (across then up and down)
2. Melt white chocolate in microwave (will need more than 1/2 T to make melting and drizzling easier)
3. Drizzle bars with white chocolate
4. Cover in sprinkles
5. Let cool and enjoy!!

*courtesy of DOer Kim Hoeltje

Posted in MAXMunchies, Nutrition, Protein, Recipes |

Traci Kannett

Promax_FF_071015_Photo_215x215What makes you the Featured Fan?
I have been eating Promax since 2006!! I love how they’re a great part of my fitness routine.

Which PROMAX bar do you like best?
Promax Original Cookies ‘n Cream… refrigerated!

Why is fitness and nutrition important to you?
I want to be healthy for my family of three girls, and for my husband. Looking good is important, too!!

What is one unique thing about you?
I like to run 5k races and tend to win my age division!!


Want to be our next Promax FAN-OF-THE-MONTH? Fill out the application form to be considered as next month’s Fan of the Month and a chance to win 2 boxes of Promax bars!

Posted in Featured Fan | July 10, 2015

David Parker

Promax_FF_062415_Photo_v1What makes you the Featured Fan?
I think I have a pretty remarkable story. I have been the typical 98 lb. weakling for most of my life. After hitting a fairly low point in my life where I was alone, unemployed, and incredibly depressed, I decided to do something to change my circumstances. The first thing I thought to do was change the way my body looked and felt. I started going to the gym every other day, and starting eating one Promax bar per day. Then it became two, then three, and eventually ate four bars throughout the day. After a few short months, I had gained 25 lbs. of lean, rock solid muscle. My confidence shot the through the roof. I suddenly wasn’t afraid to talk to people, especially women, and began going on a lot more dates. I am happy to say that I now have a beautiful and loving fiancée and I have a job that I love and am doing very well for myself. My friends and family are amazed at my transformation and constantly ask for advice on fitness and nutrition. I’ve been telling them that it has been simply from working out and eating healthy, but more specifically, I believe the real secret was/is eating Promax bars everyday! : )

Which PROMAX bar do you like best?
Promax Original Cookies ‘n Cream.

Why is fitness and nutrition important to you?
Fitness is important to me because it completely changed, and saved, my life.

What is one unique thing about you?
I am 37 years old, but I totally look 21. Thanks to eating Promax bars! ; )


Want to be our next Promax FAN-OF-THE-MONTH? Fill out the application form to be considered as next month’s Fan of the Month and a chance to win 2 boxes of Promax bars!

Posted in Featured Fan | June 24, 2015

Information posted on this website is intended for informational and educational purposes only. Promax Nutrition Corp. (“Promax”) has compiled and prepared this information to help educate viewers about the importance of diet, exercise, and other lifestyle factors in maintaining good health. Promax intends to provide current and accurate information, but does not guarantee the accuracy, completeness, timeliness or usefulness of any information or resources listed on this Site. Promax assumes no responsibility or liability for any use of, or reliance on this information. This information does not constitute and should not be construed as medical advice. Consult your physician with any questions about your health, and before beginning any exercise or dietary program. Never disregard or delay seeking medical advice because of something you have read on this website. This Site has not been reviewed or endorsed by any governmental agency or certifying organization. Publication of links to third party websites and other information is provided for educational purposes only and does not constitute an endorsement of any Promax product.