There has been a lot of hoopla the past few years about whether or not Stevia is a good substitute for sugar. Based upon medical research on Stevia and my own personal experience the answer is undoubtedly yes. I realize that eliminating sugar from ones diet completely is an unrealistic expectation for most people. There are just too many foods that contain sugar in one form or another. However, when provided with a conscious choice I suggest you choose the healthier alternative; Stevia. I have been a Stevia convert for several years now. Let me explain why I like Stevia so much.

Stevia comes from a small shrub that grows primarily in western North America and tropical regions in South America and is a genus of the Sunflower, Chrysanthemum family. Stevia extracts (called Steviosides) can be up to 200 to 300 times sweeter than sugar with minimal, if that, effect on blood glucose. It is natural, safe, calorie free, carbohydrate free and curbs that sweet craving. No other sugar substitute that I know of does that safely.

In my opinion having a little sugar in your diet, or moderate consumption, is not such a big deal. On the flipside too much sugar in sufficiently large or excessive quantities in any form can promote weight gain. The best way to offset the possibility of gaining weight is by using a sugar substitute such as Stevia. You won’t feel deprived because Stevia curbs the sugar urge.

The Journal of Agricultural and Food Chemistry concluded that Stevia can be a rich source of antioxidants. Stevia has also been shown to aid in managing diabetes. The key to managing the epidemic of diabetes is in the control of blood sugar, or glucose levels. Controlling what you put into your body has a significant effect in regulating blood sugar levels. The latest research shows that carbohydrates affect blood sugar levels in the same way. Stevia is carbohydrate free.

It is not a sin to crave sweets. We all get that urge for something sweet once in a while. A practical solution is to use a calorie-free, carbohydrate-free sugar substitute. Stevia does not affect blood pressure or increase the levels of blood sugar. In fact a key benefit of Stevia is that it normalizes blood glucose levels.

If I haven’t convinced you that Stevia is an awesome substitute for sugar yet I suggest you go out and try some Stevia for yourself!

By Michael George

Michael George is an internationally recognized author, lifestyle coach and fitness expert transforming the health and fitness field with his innovative training philosophies and motivational voice.




The Journal of Agricultural and Food Chemistry Chem. 2007 Nov 27 Links:
-Oxidative DNA Damage Preventive Activity and Antioxidant Potential of Stevia rebaudiana (Bertoni) Bertoni, a Natural Sweetener.
-Ghanta S, Banerjee A, Poddar A, Chattopadhyay S.

Curi, R; Alvarez, M; Bazotte, R B; Botion, L M; Godoy, J L Bracht, AFrom Abstract: The effect of aqueous extracts of Stevia rebaudiana leaves on a glucose tolerance test… was also studied to eliminate possible stress effects.
Brazilian journal of medical and biological research: Revista brasileira de pesquisas médicas e biológicas / Sociedade Brasileira de Biofísica [et al.] 19, No. 6 1986, pp. 771-4.


Posted in Nutrition | May 16, 2011


We are all DOers, juggling family, career, social and personal obligations. For many of us, time is the #1 obstacle to getting fit, practicing good nutrition habits and living a healthy lifestyle.

Trust me I get it! I have an extremely busy lifestyle too. I start my day at 5 am and typically my head does not hit the pillow until around 11 pm during the week. However, I do get my workouts in almost every day.

So how do I do that? How can you overcome the obstacle of time? You do so by practicing three of the Power Tools of life. They are prioritizing, planning, and structuring your life. These are 3 vital components to living a healthy lifestyle.

Prioritize your life.

If your overall health or your fitness condition and nutrition habits are not one of the top five priorities in your life, then you need to rethink your life…. plain and simple. You cannot take care of others if you are not taking care of yourself. You cannot make others happy if you are not happy. You cannot spend quality time with friends and family if you are sick or worse…. 6 feet under!

Plan ahead.

Schedule your week, your workouts, shopping, and meals prior to the beginning of each week. That’s right! Schedule your exercise sessions and meals ahead of time. It doesn’t matter if you exercise at home, a gym or at a park… schedule it in advance. Planyourshoppingdaysandmealsinadvance. I know life happens and you will not always be able to get workouts in as planned. Flexibility is also an important key to living a less stressful life. However, you will be more apt to get your exercise sessions in and eat healthier meals if they are both scheduled into your week.

Structure your days, weeks, and months.

To incorporate a healthy lifestyle, which includes consistent exercise and eating properly into your life, you need to create a structure. Structuring your life creates balance and reduces the stress from always feeling like you are behind or not getting everything done quickly enough.

Practicing these three vital components will help even the ultimate DOer live a healthier more balanced, stress-free life. After all, isn’t that what a healthy lifestyle is all about?

By Michael George

Michael George is an internationally recognized author, lifestyle coach and fitness expert transforming the health and fitness field with his innovative training philosophies and motivational voice.

Posted in Nutrition | April 28, 2011



Promax Nutrition®, a pioneer in the fitness nutrition business, announces the addition of PromaxLS to its family of products, a new line of all natural, lower sugar* energy bars. The first two flavor offerings, Chocolate Fudge and Peanut Butter Chocolate, will hit shelves in early 2011. Responding to a growing consumer demand for healthier lower sugar options in the energy bar category, PromaxLS offers the health benefits of all natural and lower overall sugar content provided by the natural, plant derived sweetener, Stevia.

Posted in News | February 14, 2011


We at Promax® are excited to announce a new look to our core line of 9 delicious energy bars. The packaging has been updated to highlight our natural ingredients and nutritional benefits. While there is a new look and feel, the bars still have the same great taste.

In the spirit of always working to improve the bars, we’ve added crunchy peanuts to the coating of the Chocolate Peanut Crunch bar, and we’ve made the Chocolate Chip Cookie Dough and the Lemon Bar even tastier.

Posted in News | February 11, 2011

Stevia sweetens without calories

Promax’s new LS bars contain stevia.

Since the FDA approved stevia as a safe ingredient in 2008, more low-calorie juice and tea products are being sweetened with it. And the line up of diet foods in the grocery store using stevia as an ingredient is expected to increase.

This natural sweetener with zero calories is derived from the stevia plant, and like other low-calorie alternatives to sugar, stevia is intensely sweet, 200 to 300 times sweeter than sugar. Stevia is available as a liquid and in powder form (packets or loose) and is sometimes flavored with fruit extracts, such as lemon, or vanilla.

Continue Reading on the Des Moines Register website

Posted in Nutrition | January 13, 2011

Top 10 Reasons You Don’t Exercise

Are you too busy to exercise? Or perhaps you find it too boring or confusing? If so, you’re not alone. Studies show that 60% of American adults don’t get the recommended amount of physical activity, and over 25% of adults are not active at all. These statistics reflect the fact that many of us simply don’t exercise. What’s your excuse?

Continue Reading on

Posted in Nutrition | January 10, 2010

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